v1.4 — WhatsApp Business API now supported

Messaging infrastructure that actually delivers.

One platform for email, SMS, voice, and WhatsApp — cold outreach, newsletters, OTPs, and transactional traffic — with full control over deliverability, sender reputation, and customer data.

Delivered
99.98%
Median TTFB
42ms
Channels
4
pingplain · delivery pipeline
SMTP
user@customer.io
delivered
SMS
+1 415 ••• 2231
queued
WhatsApp
wa: +44 7•• 4432
delivered
Voice
+1 212 ••• 9010
ringing
queuethroughput 12.4k / min
2,481
in flight
18,204
accepted
3
bounced

Platform

Everything you need to run production messaging.

A single control plane for email, SMS, voice, and WhatsApp — designed for teams who take deliverability, security, and compliance seriously.

SMTP Relay

Drop-in relay for Postfix, Nodemailer, Django, Rails, or any SMTP client. Full ESMTP + TLS 1.3.

Deliverability First

Warmup schedules, bounce classification, feedback loops, and per-domain reputation tracking.

DKIM / SPF / DMARC

One-command key generation, automatic signing, and alignment reports across every sender.

SMS & WhatsApp

Route SMS through your own carrier gateways. Native WhatsApp Business API for two-way messaging.

Programmable Voice

SIP trunking, TTS, IVR, and call recording backed by your own Asterisk or FreeSWITCH.

Advanced Queue Management

Per-channel priority queues, retry policies, and rate limits enforced at the edge.

Real-time Analytics

Per-domain, per-carrier, and per-channel telemetry with sub-second dashboards and signed webhooks.

Privacy & Ownership

Message bodies, recipients, and logs stay on your servers. Nothing leaves your perimeter.

Why PingPlain

Built for teams that outgrew hosted senders.

Cost, control, and privacy stop being trade-offs once your messaging stack is truly yours.

Own Your Reputation

Dedicated IPs, sender identities, and warmup curves you fully control. Never share fate with unknown tenants on someone else's platform.

Fast Delivery

Optimized queues, connection pooling, and MX-aware routing keep transactional traffic under 100ms end-to-end at millions of messages per day.

Simple Infrastructure

One binary or one Docker image. Deploy on your own VPS, bare metal, or Kubernetes cluster in under ten minutes.

Architecture

A pipeline you can actually reason about.

No opaque black boxes. Every hop from your application to the recipient is inspectable, replayable, and yours.

  1. Application

    your API, backend, or CRM

  2. SMTP / REST

    port 25 · port 587 · HTTPS

  3. PingPlain

    queue · router · signing · auth

  4. Postfix · SIP · Gateway

    outbound engines per channel

  5. Internet

    MX · SS7 · carrier · Meta

  6. Inbox / Handset

    recipient device

Benefits

One platform. Every channel. Full ownership.

Stop stitching together three different SaaS providers, four dashboards, and someone else's reputation.

  • Unified inbox: email, SMS, WhatsApp and voice events on a single timeline.
  • Per-tenant IP pools and sender identities without shared reputation.
  • Real-time bounce, complaint, and delivery webhooks with signed payloads.
  • First-class Postfix, Nginx, Docker and Kubernetes integrations.
  • GDPR- and HIPAA-friendly: message contents never leave your servers.
  • Predictable pricing — pay for the VPS, not per email sent.

Delivery health

last 24 hours · all channels

healthy

Email

2.4M

+3.1%

SMS

184k

+7.6%

WhatsApp

61k

+12%

Voice

9.2k

+1.4%

throughput

msgs / min

12:04:22EMAILDelivered to gmail.com · IP 203.0.113.44
12:04:21SMSDelivered · MCC 310 · segments 1
12:04:21WARead · template order_confirm
12:04:20VOICECompleted · duration 00:47

Comparison

PingPlain vs. hosted SMTP + CPaaS.

Same reliability, without renting your reputation from someone else.

CapabilityPingPlainHosted SMTP / CPaaS
Privacy — data stays on your servers
Full infrastructure control
Monthly cost at scaleFlat VPS bill$0.001 · per message
Vendor lock-inNone (open protocols)Proprietary APIs
Customization & extensionsFork, patch, extendFeature request only
Deliverability ownershipYour IPs, your repShared pools
Multi-channel (email · SMS · voice · WhatsApp)Fragmented, per-vendor

Use cases

Wherever a message needs to arrive.

From startup MVPs to regulated enterprise stacks — PingPlain adapts to the channel and the constraint.

Cold Outreach

Warm your own IPs, rotate domains, and enforce per-recipient throttles without touching a spreadsheet.

Newsletters

Send to millions of subscribers with list hygiene, one-click unsubscribe, and DMARC-aligned From headers.

SaaS Applications

Transactional email, SMS OTPs, and WhatsApp receipts through one API — with signed delivery webhooks.

Agencies

Isolated tenants, per-client dashboards, and white-label branding across every messaging channel.

Customer Support

Two-way WhatsApp and SMS threads, routed to your agents with full conversation history.

OTP & Voice Verification

Global SMS OTPs with SIM-swap detection plus programmable voice fallback for high-value events.

Developers

REST, SMTP, and gRPC APIs. TypeScript, Go, Python, PHP SDKs. Local mailhog-style dev mode included.

Internal Infrastructure

Alerting, monitoring hooks, and audit notifications routed through the same platform as customer traffic.

FAQ

Frequently asked questions.

Everything technical decision-makers usually want to confirm before adopting a messaging platform.

What is PingPlain?
PingPlain is a unified messaging platform that replaces your email, SMS, voice, and WhatsApp vendors with a single API, one dashboard, and one bill. Product, marketing, and engineering teams work from the same delivery data instead of stitching together four different providers.
How is PingPlain priced, and what should we budget?
Pricing is usage-based, billed monthly in your currency, with volume tiers that kick in automatically — no annual commit required. Email is priced per message, SMS per segment at carrier cost plus a flat platform fee, WhatsApp per Meta conversation category, and voice per minute. Most teams migrating from a Twilio + SendGrid stack see a 20–35% reduction in blended cost by consolidating.
Is PingPlain compliant with GDPR, HIPAA, and TCPA?
PingPlain is GDPR-ready with data residency in EU regions, offers a BAA for HIPAA-regulated workloads on Business and Enterprise plans, and enforces TCPA quiet hours, opt-out handling, and consent capture on every SMS and voice route. SOC 2 Type II report and PCI-DSS attestation are available under NDA.
How long does migration take from Twilio, SendGrid, or Postmark?
Typical migrations complete in 2–4 weeks. PingPlain's SDKs expose drop-in adapters for the most common send() signatures, so most application changes are contained to a single client-init line. Our onboarding team runs domain warmup, template import, and webhook parity checks in parallel — send volume ramps to 100% within the first two weeks in over 80% of migrations.
Can I use my own domain and numbers?
Yes on both. PingPlain generates DKIM keys, publishes the exact SPF and DMARC records to add, and continuously monitors alignment for every sending domain. For SMS and voice, you bring your own long codes, short codes, toll-free, or 10DLC numbers — or provision new ones through carrier partners inside the dashboard.
How does deliverability work?
Deliverability is driven by MX-aware routing, per-domain reputation tracking, dedicated IP warmup schedules, ISP-specific throttles, bounce classification, and feedback loop ingestion. Every message carries a trace ID and every hop is logged, so a deliverability engineer can diagnose a rejection in under a minute.
How do SMS, WhatsApp, and voice work end-to-end?
PingPlain sits in front of your carrier accounts, WhatsApp Business API tenant, and SIP trunks. It normalizes them into one send API, one webhook stream, and one unified delivery report — with credentials, message bodies, and recipient PII encrypted in transit and at rest. Two-way inbound routing, session windows, and template approvals are handled inside the platform.

One platform for every message you send.

Get started with PingPlain in under ten minutes. Keep every message, every log, and every ounce of sender reputation on infrastructure you trust.

Join the PingPlain waitlist

Early access, migration credits, and a direct line to the founding team.

Use cases (select all that apply)

No spam. Single confirmation email, then only product updates.

Trusted infrastructure

Our clients & partners

PingPlain runs on and works with the platforms enterprises already trust.